2.4.2024 -21.7.2024(week1-week14)
QIULIHUA/0365036
Typography/Mr. Max Goh Wei Lok
Typography/Bachelor of Design (Honours)in Creative Media
INSTRUCTIONS
TASK 1:
TASK 2:
Task 2: Typography Formatting & Expression
TASK 3:
Task3：Type Design and Communication
SUBMISSIONS
TASK 1:
Type Expression
|
| Figure 1.1 Draft Part |
Figure 1.2 Final Type Expression - PDF
Animated Type Expression 'TIME':
|
| Fig 1.3 Final Animated Type Expression TIME (GIF) |
Final Text Formatting Layout:
|
| Fig2.4 Final Text Formatting JPEG |
Fig 2.6 Final Text Formatting- PDF
HEAD LINE
Font/s: Bembo Std
Type Size/s: 60pt/30pt
Leading: 36 pt
Paragraph spacing: 0
BODY
Font/s: Bembo Std
Type Size/s: 9 pt
Leading: 11 pt
Paragraph spacing: 11 pt
Characters per-line: 55
Alignment: left justified
Margins: 123 mm top, 26 mm left + right + bottom
Columns: 2
Gutter: 10 mm
Task 2:
Typography Formatting & Expression
|
| Fig 2.3 Final layout (without grids) |
|
| Fig 2.4Final layout (with grids) |
HEAD
Font/s: Calisto MT(Unite),ITC New Baskerville Std(to a better
world)
Type Size/s: 72pt (unite ),10pt (to a better world)
BODY
Font/s: ITC New Baskerville Std (text),Univers LT Std, ITC New
Baskerville Std(Lead-in text)
Type Size/s: 10 pt (text), 36pt (Lead-in text)
Leading: 10 pt (text),36pt (Lead-in text)
Paragraph spacing: 12 pt (text)
Characters per-line: 35 characters
Alignment: Left justified
Margins: 12.7 mm (top, bottom, left, right)
Columns: 3
Gutter: 5 mm
Fig 2.5 Final layout PDF
(with grids)
Fig 2.5 Final layout PDF
(without grids)
HEAD
Font/s: Calisto MT(Unite),ITC New Baskerville Std(to a better world)
Type Size/s: 72pt (unite ),10pt (to a better world)
BODY
Font/s: ITC New Baskerville Std (text),Univers LT Std, ITC New
Baskerville Std(Lead-in text)
Type Size/s: 10 pt (text), 36pt (Lead-in text)
Leading: 10 pt (text), 36pt (Lead-in text)
Paragraph spacing: 12 pt (text)
Characters per-line: 35 characters
Alignment: Left justified
Margins: 12.7 mm (top, bottom, left, right)
Columns: 3
Gutter: 5 mm
Task3：
Type Design and Communication
Links to downloadable fonts：
 |
| Fig2.0 Final font in ai（JPEG） |
Fig 1.8 Final font (PDF)
Font Tester
Try typing the characters: c o n d h l i g e s t , .!! #
|
| Fig 1.9 Final poster |
Fig 2.0 Final poster PDF
REFLECTION
Experience
Participating in the typography course has given me a deeper understanding of
font design and typography. From the first class, the teacher introduced me to
the details of fonts and gave us examples of common fonts in our daily lives,
and after that, we were able to fully understand the theories of fonts and
typography in practical exercises. Creating personally designed fonts is
creative and challenging!
Observations
After learning typography, I discovered that fonts can have many shapes, and
different shapes of fonts give people different feelings, I often observe the
street advertisements or snacks on the logo and so on, although they use
different letters but each has a unique, subtle differences.
Findings
Overall, after this course, I have learnt a lot and I have acquired knowledge
and skills about Adobe illustrator and Adobe photoshop ,Adobe InDesign, so
that I know how to use them, I think the most meaningful thing is the
knowledge I learnt throughout the module and I am very satisfied with my
design and efforts because I did my best to design a design that I am
satisfied with, but the most important thing is the feedback from Mr Max has
helped me a lot. I think the most rewarding thing is the knowledge I have
learnt throughout the module and the satisfaction I have gained from my
designs and efforts as I have done my best to create a design that I am happy
with, but most of all the feedback I have received from Mr. Max has been a
great help to me.
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