Design Principles -TASK 2 (Visual Analysis & ldeation)

  Feb. 3,2025


QIULIHUA/0365036


Bachelors Degree-Design Principles / Bachelor of Design (Honours)in Creative Media


Task 2- Bachelors Degree-Design Principles


LIST

LECTURES

INSTRUCTIONS 

TASK 2

FEEDBACK


LECTURES

all the lectures (here)



INSTRUCTION


TASK 2 

Visual Analysis & Ideation

1.Write a 300- to 350-word visual analysis of the artwork you selectedfrom the art gallery. Refer to Visual Analysis lecture notes andguide to write the visual analysis.

2. using your design principles knowledge, sketch 3 ideas onhow the selected design can be improved. Describe each idea andsupport it with a rationale in about 30-50 words.


  • Visual Analysis


Title: BAIZE - Exorcising the Scourge of Evil

Artist:Kuri Huang

years :2023

Size:1411×1411

Source: Kuri Huang 

Observation

This work is full of colour impact and the overall atmosphere is dominated by blue, gold and white, presenting a strong oriental fantasy style. The left side of the picture is darker, and the right side gradually transitions to a golden light area, forming a sharp contrast between light and dark and enhancing the sense of visual hierarchy.

The figure in the centre is dressed in a gorgeous white robe, with long silver hair draped over his shoulders, and a halo on top of his head, symbolising the figure's crown, in a sacred and solemn posture. The figure and the background intertwined with the exquisite pattern of one, below him, countless blue villain stood in awe, seems to be listening, worship or devoutly follow him, highlighting his role as a spiritual guide and leader. It also highlights his sanctity in the minds of the little people.


Analysis

In terms of composition, Kuri employs a combination of radial and vortex structures. With the figure positioned at the center, the surrounding patterns and flowing lines radiate outward and twist diagonally, creating a dynamic sense of rotation. This compositional approach draws the viewer's eye directly to the central figure, enhancing both the visual layering and the overall sense of mystery. It also reinforces the storytelling element, symbolizing the flow of fate, while highlighting the central figure’s dominance and spiritual authority, thereby adding dramatic tension.

Fig 1.1Radial Composition and Vortex Composition


In terms of color, the striking contrast between blue and gold conveys a sense of sanctity and supremacy. Blue symbolizes the realm of spirits and malevolent forces, while gold represents divinity, wisdom, and power. This highly saturated color contrast not only symbolizes Bai Ze’s divine ability to ward off evil but also emphasizes the figure’s prominence within the composition.

The painting embodies a neo-Oriental fantasy style, blending strong decorative elements with a deep sense of religious ritual. The intricate, swirling lines and rich ornamental details reflect a fusion of traditional artistic techniques and modern digital painting methods. Furthermore, the painting’s symbolic richness is evident in the eyes, the halo, the swirling currents, and the vines , each carrying distinct layers of meaning, adding to the work’s narrative depth and spiritual resonance.

Interpretation

The image presents a mystical ritual or a moment of convergence of destinies. The central figure is the BaiZe, a traditional Chinese sacred animal, and the intricate fluidity of the background may suggest the intertwining of time, destiny, and memory, with the figure at the centre of the guardianship of these forces.

The presence of small figures at the bottom further reinforces the imagery of faith, guidance and the relationship between all beings, expressing the relationship between ‘gods and mortals’.

The style of the painting is reminiscent of Eastern mythology, especially the theme of ‘gods guiding beings’ in Buddhist, Taoist and Shamanic cultures.

The large number of ‘eyes’, ‘vines’ and ‘vortexes’ can be interpreted as a glimpse of the universe, a disaster or the flow of human destiny, suggesting the impermanence and cycle of life.

  •  Ideation
#Sketch 1

Fig 1.2 Sketches1

I referenced kui's illustration composition for this draft, so I used oblique and vortex compositions, so that the main character is tilted at an oblique angle, with his body facing towards the bottom left of the picture, but his head and face turned towards the viewer.
And I want the large curves and rotating lines in the background of the picture to form a sense of vortex around the figure, so that all the visual lines of movement return to the figure's face, forming a kind of ‘visual vortex’. This sense of vortex not only increases the rhythm of the picture, but also strengthens the sense of mystery, as if the characters are being wrapped or manipulated by some kind of power, bringing out the drama and emotional tension.


#Sketch 2

Fig 1.3 Sketches2(1)

I used a combination of symmetrical framing and triangular composition for this draft. The left and right sides of the image are the side faces of the face, creating a sense of enclosure, like a frame that nestles the figure in the middle in the centre. 2. It expresses the antagonistic relationship between the two sides. The figure in the centre of the picture is in a standing position, with the visual centre of gravity at the head, and the body gradually unfolding downwards to form a stable triangle.
The visual line of sight gradually converges from the two sides of the face - hands - and the central figure, forming a complete visual line of motion. The close-up enlargement of the hands and faces creates spatial depth, coupled with the more distant and complete figure in the centre, this sense of hierarchy also makes the composition more vivid, not pure plane symmetry, but symmetry with spatial depth.
Fig 1.4 Sketches2(2)

To the same composition, I added many hands to the main figure.

#Sketch 3
Fig 1.5 Sketches3

I used a diagonal composition, wanting to reflect the visual hierarchy of the higher characters and the lower beings, reinforcing the sense of status of the divine descender/ritualist.






FEEDBACK

Week 4

General feedback: Needs to be broken down into the third area of observation, analysis and interpretation.

Specific feedback: Do not write in one paragraph, but describe in three directions.

Week 5

General feedback: There is a need to look at works of art in a more holistic way, rather than just at the level of analysis. When discussing a work of art, one should first express intuitive feelings and then progressively analyze its meaning in depth.

Specific feedback: In the expression of views, you can first describe their first impression, and then in-depth analysis of the significance of the work, in the description of the work, according to the “first feel, then analyze, and finally explain” the idea of development, can make the expression of a clearer level.















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